Uniquely Arizona

Casino Arizona's Uniquely Arizona campaign took a locals-first approach, built around key characters that highlight what Casino Arizona does best. In this continuation, we brought back two of its brightest figures.

Trevor is a loyal guest who is a bit of a klutz and cannot help but insert himself into the team, over and over, always managing to cause a fun disturbance in the process.

In this chapter, we captured the moment he received a reluctant invitation to join as an official team member. Trevor is thrilled, until he finds out who his trainer will be.

Which brings us to the High-Five Guy. A character created to celebrate the wins of our loyal locals, he shows up promptly after big moments to deliver a congratulatory high-five. In this continuation, we check in with him to find that the job is starting to take a toll. But he simply cannot stop himself.